Asymmetric numbers can influence our perception of what is acceptable.
E.g. middle option price way higher than small option thus making large option most attractive.
What phone would you rather buy:
- 400$
- 700$
- 750$ (best phone available)
Asymmetric numbers can influence our perception of what is acceptable.
E.g. middle option price way higher than small option thus making large option most attractive.
What phone would you rather buy: